Forum Topic Medical Sales
  • Conversation: Pull the right strings & the latest in sales excellence

    • October 24, 2017 8:56 PM BST
      • Post(s)
        693

      Pull the right strings & the latest in sales excellence

      “In sales, people should be at the centre of your universe”
      That’s a strong statement but I bet your sales model, like at many other pharma companies, is still completely product orientated! Your reps probably claim to be ‘customer-focussed’ but are they really? What does that even mean anyway?
      We answer these questions in our latest free magazine, Trends in Sales Excellence, in which we hear how Janssen, MSD, Novartis, Sanofi, GSK and others are optimising digital channels and training their reps to deliver an excellent customer experience,
      Get your free copy of the sales magazine here: https://goo.gl/bMT2sh
      Our newest magazine includes:
      • In-depth look into the evolving skillset required by reps in the future
      • Why reps need to ‘orchestrate’ multiple channels of engagement for each customer
      • Janssen uses digital analytics to deliver customised, relevant and well-written content
      • How KAMs at Daiichi-Sankyo coordinate rep and MSL activities
      Click here to see your copy of the magazine: https://goo.gl/bMT2sh
      For any questions email Giselle Quartin: gquartin@eyeforpharma.com

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